2023
Client: Clori
Branding, Logo Design, Visual Design, Packaging
Clori is a cosmetics brand specializing in perfumery, carrying with it the wisdom of the Greek along with its English origins. Clori is, in fact, a character from Greek mythology—a nymph and goddess of spring, flowers, and growth. She later became Flora in Roman mythology, thus being identified as Flora by the Italic peoples.
Mission: creating a brand identity that reflects its delicate and natural soul, focusing on typography and imagery. The black lines on the packaging evoke the shapes of Greek columns. The color palette draws inspiration from the shades of the sea and sand.
