2024
Client: Hikari

Branding
Japanese brand specializing in organic and natural hair treatments designed for young women.

“Hikari” means "light" in Japanese, a reflection of their mission: to illuminate the path to healthier, more radiant hair through the power of nature. Inspired by Kyoto's timeless traditions and the serenity of its landscapes, Hikari crafts organic hair treatments that honor the essence of life itself.

From the logotype to the packaging, Hikari offers you a gentle embrace, a return to the harmony that connects us to the earth.